A campaign that works in Portland will waste money in Dallas. Catchment, competition, insurance mix and seasonality change from city to city, so we build every practice's marketing around the market it actually sits in. Pick your city below to see what that looks like.
Each city page covers the local diagnosis, how demand shifts across neighbourhoods, and what we would build for a practice there.
Our home market. Neighbourhood-level catchments, plus Polish and Spanish search demand most agencies never build for.
Dental marketing in Chicago →Catchments measured in subway stops, across five boroughs that behave like five separate markets.
Dental marketing in New York →Drive time beats distance, cosmetic clicks are the priciest in the country, and four second-language markets sit untouched.
Dental marketing in Los Angeles →Freeway-corridor targeting across a sprawling metro, with substantial Vietnamese and Spanish demand.
Dental marketing in Houston →DSO home turf. Dallas and Fort Worth run as two separate markets, never one campaign.
Dental marketing in Dallas →Inside and outside the Perimeter are different patients, different insurance and different budgets.
Dental marketing in Atlanta →Cross-border price pressure from Tijuana, and a military market on TRICARE and FEDVIP.
Dental marketing in San Diego →A transplant market on high-deductible plans, where membership pricing beats insurance messaging.
Dental marketing in Denver →Snowbird seasonality from November to April, and Medicare Advantage dental as its own market.
Dental marketing in Tampa →Trust beats discounts here, and the river splits the metro into two markets.
Dental marketing in Portland →Banking relocation fills the market with new arrivals, and the South Carolina line splits the networks.
Dental marketing in Charlotte →Where our three-location bracesbar build produced 317 patient leads at $19.74 each.
Dental marketing in Columbus →Not in one of these cities? We work with practices across the US. Book a call and we will diagnose your market the same way.
Subway stops in New York, freeway corridors in Houston, drive time in Los Angeles. A mileage radius is rarely the right answer.
DSO-saturated Dallas and established independents in Portland call for completely different strategies.
Employer PPOs in Charlotte, high-deductible plans in Denver, TRICARE in San Diego, Medicare Advantage in Tampa.
Snowbirds in Tampa, hurricane season in Houston, the summer exodus in Manhattan. Flat monthly budgets ignore all of it.
Still have one that isn't here? Ask it on the call — it's thirty minutes and there's no pitch deck.
No. Our office is at 3925 W North Ave in Chicago, and we work with practices in other cities remotely. Campaign management, SEO and reporting do not require us to be down the street, but understanding your local market does, which is why each city has its own strategy.
Yes. These are the markets we have written up in detail, not the only ones we serve. On a free exam call we diagnose any market the same way: catchment, competition, insurance mix and seasonality.
Only if they do not compete for the same catchment. We will not run campaigns for two practices bidding against each other in the same area.
Most practices invest between $2,000 and $6,000 a month in management fees plus ad spend. The right figure depends heavily on the market, which is why each city page covers local costs. We give an exact number after the free practice analysis.
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