Dental marketing company · 12 US markets

Dental Marketing Across 12 US Cities, Built for Each Market

A campaign that works in Portland will waste money in Dallas. Catchment, competition, insurance mix and seasonality change from city to city, so we build every practice's marketing around the market it actually sits in. Pick your city below to see what that looks like.

4.8
★★★★★Rated on Semrush · Certified Agency Partner
Vitals · Dental Marketing Firm12 markets
City markets covered12
Dental practices served40+
Practices ranked in Google25+
Client retention rate90%
Revenue generated for clients$9.7M+and counting
Locations

Choose your city, see your market

Each city page covers the local diagnosis, how demand shifts across neighbourhoods, and what we would build for a practice there.

Chicago

IL
Home office

Our home market. Neighbourhood-level catchments, plus Polish and Spanish search demand most agencies never build for.

Dental marketing in Chicago →

New York

NY
7,800 practices

Catchments measured in subway stops, across five boroughs that behave like five separate markets.

Dental marketing in New York →

Los Angeles

CA
6,200 practices

Drive time beats distance, cosmetic clicks are the priciest in the country, and four second-language markets sit untouched.

Dental marketing in Los Angeles →

Houston

TX
3,200 practices

Freeway-corridor targeting across a sprawling metro, with substantial Vietnamese and Spanish demand.

Dental marketing in Houston →

Dallas

TX
3,100 practices

DSO home turf. Dallas and Fort Worth run as two separate markets, never one campaign.

Dental marketing in Dallas →

Atlanta

GA
2,600 practices

Inside and outside the Perimeter are different patients, different insurance and different budgets.

Dental marketing in Atlanta →

San Diego

CA
1,900 practices

Cross-border price pressure from Tijuana, and a military market on TRICARE and FEDVIP.

Dental marketing in San Diego →

Denver

CO
1,800 practices

A transplant market on high-deductible plans, where membership pricing beats insurance messaging.

Dental marketing in Denver →

Tampa

FL
1,700 practices

Snowbird seasonality from November to April, and Medicare Advantage dental as its own market.

Dental marketing in Tampa →

Portland

OR
1,500 practices

Trust beats discounts here, and the river splits the metro into two markets.

Dental marketing in Portland →

Charlotte

NC
1,300 practices

Banking relocation fills the market with new arrivals, and the South Carolina line splits the networks.

Dental marketing in Charlotte →

Columbus

OH
1,200 practices

Where our three-location bracesbar build produced 317 patient leads at $19.74 each.

Dental marketing in Columbus →

Not in one of these cities? We work with practices across the US. Book a call and we will diagnose your market the same way.

Why it varies

Four things that change from city to city

Catchment
01

How far patients travel

Subway stops in New York, freeway corridors in Houston, drive time in Los Angeles. A mileage radius is rarely the right answer.

Competition
02

Who you bid against

DSO-saturated Dallas and established independents in Portland call for completely different strategies.

Coverage
03

How patients pay

Employer PPOs in Charlotte, high-deductible plans in Denver, TRICARE in San Diego, Medicare Advantage in Tampa.

Calendar
04

When demand moves

Snowbirds in Tampa, hurricane season in Houston, the summer exodus in Manhattan. Flat monthly budgets ignore all of it.

Questions

About working across cities

Still have one that isn't here? Ask it on the call — it's thirty minutes and there's no pitch deck.

Do you have an office in each of these cities?

No. Our office is at 3925 W North Ave in Chicago, and we work with practices in other cities remotely. Campaign management, SEO and reporting do not require us to be down the street, but understanding your local market does, which is why each city has its own strategy.

Do you work with practices outside these 12 cities?

Yes. These are the markets we have written up in detail, not the only ones we serve. On a free exam call we diagnose any market the same way: catchment, competition, insurance mix and seasonality.

Will you work with two practices in the same city?

Only if they do not compete for the same catchment. We will not run campaigns for two practices bidding against each other in the same area.

How much does dental marketing cost?

Our prices are published: $4,000 a month for the fully managed Growth Program, $1,500 one time for the Setup & Handover package, or single services quoted after a free audit. Ad spend is paid separately to Google and Meta. The right ad budget depends heavily on the market, which is why each city page covers local costs. We confirm the right ad budget after the free audit.

Case Studies

Work for practices in other cities

View All Cases
Dentist wearing gloves examines a patient's teeth with a mirror and scaler
Google Ads
daily DENTAL & bracesbar: 317 Enquiries in 10 Weeks
317 Patient Enquiries$19.74 Cost Per Enquiry
Read the case study →
daily DENTAL and bracesbar Google Ads case study
Dr. Maisa Idriss and the team at The Smile Designer in Spring, Texas
Google Ads
The Smile Designer: 88% Lower Cost Per Lead
$83.59 → $10.39 Cost Per Patient Enquiry15 → 423 Patient Enquiries
Read the case study →
The Smile Designer Google Ads case study
A patient consultation at The Smile Designer in Spring, Texas
Website
The Smile Designer: New Webflow Website
+27% Conversion since launch, as reported by the practiceSpring, TX Cosmetic and implant dentistry
Read the case study →
The Smile Designer website case study
Dr. Tali Elfersi and her team at Elfersi Orthodontics in Beverly Hills
Website
Elfersi Orthodontics: A Page for Every Treatment
27 pages Treatment pages across four menusBeverly Hills Family orthodontics, kids to adults
Read the case study →
Elfersi Orthodontics website case study
Contract terms

Month-to-month. Cancel any time.

No 6- or 12-month lock-in, no setup fee and no minimum ad spend. If the work stops producing booked patients, you should be free to leave. How our month-to-month terms work

Do you require a long-term contract?

No. Every engagement with The Dental Marketing Firm is month-to-month, and you can cancel at any time. We keep clients by producing booked patients, not by locking them into an agreement.

Is there a setup or onboarding fee?

No. There is no setup fee and no onboarding fee. You pay the monthly management fee, and ad spend goes directly to Google or Meta.

Is there a minimum ad spend?

There is no required minimum. To give campaigns enough data to work, we recommend starting at $3,000 or more a month on Google Ads and $1,500 or more a month on Meta.

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10+
Years in Dental Marketing
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40+
Projects Completed
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25+
Practices Ranked in Google
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100,000+
Keywords Ranked
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90%
Client Retention Rate
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$9.7M+
Revenue Generated for Clients
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