Dental Google Ads Agency: New Patients, Prescribed Not Guessed.

Most single-location practices see meaningful results somewhere between $1,500 and $5,000 per month in ad spend, depending on how competitive their city is and which treatments they're promoting. Implant and Invisalign keywords cost considerably more per click than general dentistry. We model realistic spend against your market's actual cost per click during the free account exam rather than quoting a number blind.

We charge a flat monthly management fee rather than a percentage of ad spend, because a percentage model rewards an agency for spending more of your money. Fees scale with the number of campaigns and locations. Every engagement is scoped after the account exam so you're paying for the work your account actually needs.

Ads can be live within two weeks of starting, and first calls typically arrive in the days after launch. What takes longer is efficiency: the account needs about 30 days in Google's learning phase, then another 30 to 60 days of search term refinement before cost per booked patient settles. Anyone promising a full schedule in week one is describing the learning phase, not a result.

Yes, through offline conversion import. By default Google Ads counts every conversion equally, so a routine cleaning and a full arch case both register as one conversion and bidding chases whichever is cheapest. When booked appointments and their case values are uploaded back into the account against the original click ID, smart bidding can target return on ad spend rather than cost per lead, and it will move budget toward high-value treatment searches on its own. This requires booked and accepted case data to come out of your practice management system on a regular schedule, which is a genuine operational commitment rather than a switch an agency flips.

It depends entirely on the treatment. A general dentistry patient acquired for $80 to $150 is healthy in most markets. An implant or full-arch consult can justify $300 or more per booked appointment given the case value. The only way to judge this properly is to track bookings back to the campaign, which is why conversion tracking comes before optimization.

Yes. Local Service Ads sit above standard paid search results and carry the Google Screened badge, which matters a great deal to patients choosing a healthcare provider. We handle verification, budget management, and disputing leads that were never genuine patients.

They solve different problems. Google Ads for dentists buys immediate visibility and can be running in two weeks, but stops when the budget stops. SEO takes six to twelve months and compounds, and it is the only way to win the map pack. Practices needing patients this quarter start with ads. Practices building a durable cost advantage run both.

No. We won't run PPC for two practices bidding against each other in the same market. It drives up cost per click for both and makes it impossible to genuinely represent either one's interests.

Yes. The account is created under your practice, and you retain full ownership, historical data, and admin access whether or not you continue working with us. Conversion history is one of the most valuable assets a mature account has, and it should never be held hostage.

They are the same platform. Google renamed AdWords to Google Ads in 2018, but many dentists still search for Google AdWords for dentists out of habit. Any agency describing itself as a Google AdWords agency for dentists is talking about the same product.